AKINDO just reminded the entire builder community that shipping code is easy — keeping a project alive for years is the hard part.

At the recent BNB Chain x YZi Labs Hack Series, AKINDO’s CSO Mozzen (@0xMozzen) ran a hands-on session that went way beyond the usual “how to launch fast” advice. The core message? Switch from weekend-long hackathon sprints to marathon-style “buildathons” if you actually want lasting adoption.

The slide everyone is talking about spells it out clearly: real products are built in marathons, not sprints.

What Exactly Is a Buildathon?

Traditional hackathons = 48-hour caffeine-fueled frenzy → demo → most projects die the next week.

A buildathon (AKINDO’s WaveHack model) = ongoing seasons, recurring bounties, long-term incentives, and actual product-market fit hunting. The goal is to grow entire app ecosystems instead of collecting GitHub graveyards.

Why This Hits Different for Meme Coin Teams

Most meme coins treat launches like a hackathon weekend:

• Fair-launch or stealth launch
• Viral raid campaign
• 1000× pump
• Dev quietly exits stage left

The ones that survive (DOGE, PEPE, BONK, etc.) accidentally or intentionally switched to marathon mode — continuous memes, community takeovers, staking rewards, charity drives, real utility layers added later.

Mozzen’s session basically handed builders the playbook for turning that accidental longevity into something deliberate:

• Design incentives that reward holding and contributing, not just early sniping
• Run ongoing quests/bounties so the community keeps shipping memes, content, tools
• Align tokenomics with long-term ecosystem growth instead of short-term liquidity

On BNB Chain especially (low fees + massive retail audience), this marathon mindset could separate the next legendary meme from the thousands that rug in week two.

AKINDO themselves summed it up perfectly in their post-event thread:

“building a product is only the beginning.”

If you’re a meme coin founder or community lead wondering why your token bled out after the first week, the answer is probably right there. The real winners play the long game.

Keep an eye on WaveHack — platforms that reward sustained building instead of one-off demos might be exactly what the meme sector needs to finally grow up (a little).