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Are Meme Coin Influencers Losing Relevance in 2025? A Deep Dive

Hey there, meme coin enthusiasts! If you’ve been scrolling through X lately, you might have stumbled across a fiery thread from MR SHIFT 🦁 (@KevinWSHPod) that’s got the crypto community buzzing. Posted on July 2, 2025, at 09:00 UTC, the tweet calls out last cycle’s “CT characters”—likely referring to crypto Twitter (CT) influencers—for claiming the scene is dead. But is it really? Or are these influencers just struggling to keep up with the fast-evolving world of meme tokens and blockchain trends? Let’s break it down.

What’s Behind the “CT is Dead” Cry?

MR SHIFT suggests that these once-big-name influencers are losing relevance because they’re stuck in the past. Think back to the 2021 meme coin boom, where tokens like Dogecoin skyrocketed thanks to hype and celebrity tweets. Back then, certain voices dominated the narrative, shaping how we saw meme coins. But 2025 is a different beast. The crypto market has shifted, with new narratives like AI-driven tokens and liquid staking taking center stage, according to CoinGecko’s 2025 trends.

The thread hints that these influencers’ brains are “too molded by their past experiences,” meaning they’re recycling old strategies instead of adapting. For example, Nimona (@RealNimona) replies that many are “stuck in 2021 meta,” forcing outdated takes while the game has evolved. It’s a classic case of failing to pivot—something critical in the volatile world of meme tokens.

Coping or Just Out of Touch?

What’s fascinating is the coping mechanism MR SHIFT points out. Instead of hitting the grindstone and learning new tricks, these influencers are quick to label the current cycle a “scam” or declare “CT is dead.” But as Orks AI | SandHive (@OrcsSandHive) quips, “maybe it’s not CT, maybe it’s just… you?” Ouch! This suggests the problem might lie with their inability to evolve rather than a collapse of the crypto Twitter ecosystem.

Take beast_ico and banditxbt, mentioned by Bokashaya (@bokashaya44) as the new era’s stars. These names represent the fresh blood bringing innovative ideas to meme coins, while the old guard struggles to stay relevant. It’s a reminder that in crypto, staying hungry and adaptable is non-negotiable.

The Bigger Picture: Meme Coin Evolution

So, what’s driving this shift? The CoinGecko report highlights 2025 as a year of diverse narratives, with meme coins still holding strong but competing with trends like asset tokenization and DePIN. Influencers who thrived on simple “to the moon” hype might find it hard to pivot to these complex topics. Plus, as Ninjapromo.io notes, crypto influencer marketing is now highly specialized—generic takes won’t cut it anymore.

For blockchain practitioners, this is a goldmine of opportunity. The thread’s call to “get back to work” resonates with the need to upskill. Whether it’s diving into Web3 influencer strategies or understanding new token mechanics, staying ahead means embracing change.

What’s Next for Meme Coin Influencers?

The consensus in the thread—echoed by replies like Zealot (@MannerBoy1981)’s “smash old ways, learn new tricks”—is clear: adapt or get left behind. For meme coin fans, this could mean supporting emerging voices who align with 2025’s trends. At meme-insider.com, we’re here to help you navigate this landscape with the latest news and insights.

So, are meme coin influencers losing relevance? Maybe not entirely, but those who cling to the past are definitely feeling the heat. What do you think—should we give the OGs a chance to bounce back, or is it time to crown the new kings of CT? Drop your thoughts in the comments, and let’s keep the conversation going!

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