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BlackRock Leads Tokenized Funds AUM, Ondo Finance Takes Second Spot

BlackRock Leads Tokenized Funds AUM, Ondo Finance Takes Second Spot

In the rapidly evolving world of blockchain and cryptocurrency, tokenized funds are bridging traditional finance with decentralized tech. These are essentially real-world assets like money market funds or treasuries that get digitized on the blockchain, making them easier to trade, more accessible, and often yielding better efficiency. Assets under management (AUM) is a key metric here—it's the total value of assets being managed in these funds.

A recent chart from Token Terminal highlights the growth in tokenized fund AUM by issuer, showing a impressive surge from near zero in early 2023 to over $7.5 billion by July 2025. Leading the pack is BlackRock, the financial giant, with its BUIDL money market fund clocking in at around $2.4 billion. Right behind is Ondo Finance, a key player in the real world assets (RWA) space, securing the second position.

Chart showing tokenized fund AUM by issuer from Token Terminal

This data underscores how traditional heavyweights like BlackRock are diving deep into crypto, tokenizing assets to tap into blockchain's benefits like 24/7 trading and lower costs. Ondo Finance, on the other hand, is a crypto-native firm that's making waves by offering tokenized versions of high-yield financial products. Their rise to second place shows the potential for innovative protocols to compete with established firms.

Looking at the chart, other notable issuers include Franklin Templeton, WisdomTree, and Superstate, each contributing to the colorful stack of growth. The timeline reveals steady increases, with a notable acceleration in 2024 and 2025, likely fueled by rising interest in RWAs amid broader crypto adoption.

For those in the meme token community, this trend is worth watching. While meme coins thrive on virality and community hype, the influx of institutional money through tokenized funds could stabilize the overall market, providing more liquidity and legitimacy that indirectly benefits even the funkiest tokens. Plus, protocols like Ondo often have their own governance tokens—$ONDO in this case—which can become hot topics in crypto circles.

If you're curious about diving deeper, check out Token Terminal's dashboard for real-time data or explore Ondo Finance's offerings. As blockchain continues to merge with traditional finance, expect more exciting developments in this space.

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