Carlos Melgar, the Regional Lead for Central America at Base, recently sparked a conversation on X with a passionate plea for more support within the Spanish-speaking crypto community. In his tweet, he highlights the untapped potential of one of the world's largest linguistic groups and questions why that unity isn't translating into mutual backing for creators and projects.
The tweet, posted on October 20, 2025, includes a video where Melgar speaks directly to his audience. Here's a translation of his spoken message: "I have a question for all Spanish-speakers in crypto. Why don't we support our own creators? There are many people working hard every day to create high-quality, very informative, very fun content, and they don't get reach because we don't support them. Where are the likes? Where are the comments? Where are the shares? This also reflects the interest and performance we have as a demographic. Where is the support for our own builders? That's the question."
Expanding on this in the tweet's text, Melgar writes (translated): "Where is the support for Spanish-speaking creators? We are one of the largest regions in the world, united by the same language and the same hunger to grow. But why doesn't that reflect in how we support each other? This also applies to our regional products and projects. If we don't use what our own builders construct, how do we expect the world to take us seriously? Supporting a local creator isn't a small gesture; it's telling the world: we know how to build, we know how to create, and we know how to sustain ourselves among ourselves."
Why This Matters for the Meme Token Ecosystem
In the fast-paced world of meme tokens—those fun, community-driven cryptocurrencies often inspired by internet culture—support is everything. Meme coins like Dogecoin or newer ones on chains like Base thrive on hype, engagement, and collective belief. Melgar's message resonates here because many meme token projects emerge from grassroots efforts, including those in Latin America and Spanish-speaking regions.
Base, an Ethereum Layer 2 network built by Coinbase, has become a hotbed for meme tokens due to its low fees and accessibility. As Regional Lead, Melgar is in a prime position to see how local builders are innovating but often lack the visibility they deserve. By rallying the community to like, share, and engage with Hispanic creators, he's advocating for a stronger ecosystem where regional projects can gain global traction.
Think about it: meme tokens succeed when communities band together. If Spanish-speakers—spanning countries from Mexico to Argentina and beyond—start prioritizing their own content and tools, it could lead to breakout successes. For instance, supporting local educators and developers means more people get onboarded into blockchain, creating a bigger pool of participants for meme token launches and trades.
Community Reactions and Broader Implications
The tweet quickly garnered attention, with over 4,000 views and several replies echoing Melgar's sentiments. Users like @cosmos_atom_ agreed, saying, "Totally agree, we need more unity and real support." Others, such as @0xJvson, offered simple greetings, while @anabelen_eth enthusiastically responded, "Let's go yes!"
One reply even tied it to a specific meme token, mentioning BASE DOG (BDOG) as an example of a dog-themed coin on Base that's riding the meme wave. While not directly related, it shows how conversations like this can spotlight emerging projects.
This call to action comes at a time when blockchain adoption in Latin America is booming. Regions like Central America are seeing increased interest in crypto for remittances, DeFi (decentralized finance, which lets users lend, borrow, and trade without banks), and yes, meme tokens. But without internal support, these efforts risk being overshadowed by English-dominant narratives.
How You Can Get Involved
If you're part of the Hispanic crypto community or just an ally, start small: follow Spanish-speaking creators on X, engage with their posts, and try out regional projects on Base. Platforms like Meme Insider are here to help by curating the latest on meme tokens and blockchain news, making it easier to stay informed and connected.
Melgar's tweet is a reminder that in crypto, community isn't just a buzzword—it's the foundation. By supporting our own, we build a more inclusive and powerful space for everyone.