Have you ever thought about how a simple social media post could instantly become a tradable asset? That's the future Carlos Beltran, a protocol developer and EVM enthusiast, is building and talking about in his latest thread on X. As someone who's been deep in the crypto space, I find this super exciting—it's like meme tokens but tied directly to creators and their content.
Let's break it down. Carlos, who's working on projects like Imagine Club HQ and Zora Strategy, shared that he's set up his posts on Base to pair with his creator coin. Base, for those new to it, is Coinbase's Ethereum Layer 2 blockchain, designed for fast, cheap transactions. The Base app is essentially a super app that combines social networking, trading, payments, and miniapps all in one place. Creator coins are ERC-20 tokens linked to your profile on Base or Zora, an NFT and creator platform. They let you earn from trading volume and engagement around your content.
In the thread, Carlos imagines a world where every video he generates on Imagine Club—a miniapp on Base for creating AI-powered videos—automatically links to his creator coin. Imagine Club uses tech like OpenAI's Sora for video generation, and it "coins" your content, meaning it mints a token that earns fees from remixes. Remixes are when others take your video and tweak it, creating derivatives, and your original coin gets a cut.
He points out: "attention becomes an asset the second it hits the feed." Humans might miss out on trading these fast-moving opportunities, but AI agents? They're built for it. These autonomous programs can snipe trades in seconds, turning viral moments into liquidity. It's content turning into markets, posts into assets—pure onchain magic.
The thread sparked quick reactions. Jesse Pollak, the founder of Base, jumped in saying he wants the same for $jesse, his own creator coin. He even mentioned letting others generate videos with his "cameo" (like a digital appearance) but paired back to $jesse. Carlos replied with a quick "on it boss 🫡," showing how fast this ecosystem moves.
Community vibes were high too. One user posted a fire emoji, another shared this cute penguin meme, perhaps nodding to "edgent" as in edge agents or something playful in the AI space.
Then there's this pixel art of "Baby Jesse," likely a fun take on $jesse, showing how meme culture blends with these tools.
This ties into bigger trends in meme tokens. Traditionally, memes explode on hype, but creator coins add a personal, ongoing value layer. They're like social tokens on steroids, especially with AI agents flipping virality into liquidity, as one reply noted.
If you're a blockchain practitioner, this is a wake-up call. Tools like x402 (a payment protocol for APIs) let agents pay, create, and earn in one go. In a demo shared in a related thread, Claude AI paid $1 to generate a Sora meme video via Imagine, minting a coin that earns on remixes. It's agentic economy in action.
Want to try it? Head to Base app, set up your profile, and activate a creator coin. Link it to Zora if you have one. Generate content on miniapps like Imagine, and watch the flywheel spin. Just remember, as with all crypto, do your research—volatility is part of the game.
This thread highlights why meme tokens and creator economies are merging. Attention isn't just likes anymore; it's liquid, tradable, and powered by AI. Keep an eye on builders like Carlos and Jesse—they're shaping the next wave.