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Crypto Metas Shrinking: Why Sustainable Revenue Coins Are Rising in 2025

Crypto Metas Shrinking: Why Sustainable Revenue Coins Are Rising in 2025

If you've been riding the crypto roller coaster for a while, you know it's full of ups, downs, and unexpected loops. But a recent tweet from QwQiao, a key figure in the AllianceDAO and co-host of the Good Game Podcast, has everyone talking about how those rides are changing. In his post, he uses two striking images to illustrate a shift in the market: metas are getting shorter and weaker, while coins with sustainable revenue are on the upswing.

Let's break it down. First off, what's a "meta" in crypto speak? It's short for "metagame," basically the prevailing strategy or trend that's dominating the market at any given time. Think of it as the hot narrative or playstyle that traders and investors flock to for quick gains—like the DeFi boom or the NFT craze in past cycles.

QwQiao's left-side image shows a roller coaster starting with a massive drop, then tapering off into smaller and smaller loops. It's a visual metaphor for these metas: they kick off with huge hype and volatility, but this cycle, they're fizzling out faster and with less impact.

Roller coaster illustration representing shrinking crypto metas

On the flip side—literally—the right-side image flips the script. It starts with tiny loops that build up to a towering peak, symbolizing the growing number and value of coins that generate real, ongoing revenue. These aren't just pump-and-dump schemes; they're projects with solid business models, like protocols earning fees from transactions or services.

Roller coaster illustration representing rising sustainable revenue coins

This observation resonates especially in the meme token world, where we've seen countless launches based on viral trends that burn bright but brief. Remember the animal-themed coins or celebrity endorsements that spiked and crashed? QwQiao suggests we're entering a maturation phase, where sustainability trumps short-term hype. For meme insiders, this could mean looking beyond the laughs to tokens that integrate revenue streams—maybe through community-driven utilities, staking rewards, or even real-world integrations.

The tweet sparked some interesting replies. One user, Ozi, noted it feels like the market's finally maturing. Another, Kane, called it a transition period. And 0xTanW3 pondered what's driving this divergence, hinting at a counter-narrative to the usual hype cycles.

Why does this matter for you as a blockchain practitioner? In a space flooded with thousands of tokens, focusing on those with sustainable revenue could be the key to long-term gains. Projects like those on Solana or Ethereum that have built-in fee mechanisms are prime examples. It's not about chasing the next meta; it's about betting on fundamentals that endure multiple cycles.

At Meme Insider, we're all about decoding these trends to help you level up. If you're into meme tokens, keep an eye on hybrids that blend fun with function—tokens that generate revenue through NFTs, games, or DeFi features. This shift could weed out the weak and reward the resilient.

What do you think? Is the era of short-lived metas over, or just evolving? Drop your thoughts in the comments below, and stay tuned for more insights on the wild world of memes and blockchain. For the original tweet, check it out here.

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