In the fast-paced world of crypto, where meme coins can skyrocket or crash overnight, a recent leak by on-chain sleuth ZachXBT has stirred up quite the conversation. The expose revealed a price sheet detailing over 200 influencers and their rates for promoting projects, along with their wallet addresses. This bombshell dropped on X (formerly Twitter), and one influencer's response caught our eye at Meme Insider.
The tweet from @The__Solstice, a vocal figure in the crypto space, lays it out plainly: "Took a lot deals in the bear market then early bull when narratives and potentials were actually good. Started easing out when pump fun took over and I didn't like the slop being put out. Still get asked by teams. Still tell them their ideas suck." This comes as a direct reply to ZachXBT's post, which highlighted how few of the influencers who accepted deals actually disclosed them as ads.
For those new to the scene, a bear market is when prices are falling, often leading to caution among investors, while a bull market sees rising prices and more optimism. Pump.Fun, a popular launchpad on the Solana blockchain, has made it incredibly easy for anyone to create and launch meme coins—those fun, often viral tokens inspired by internet memes. But with ease comes a flood of what @The__Solstice calls "slop": low-effort, low-quality projects that prioritize hype over substance.
The leaked spreadsheet, shared in images by ZachXBT, shows tiers of influencers with prices ranging from hundreds to thousands of dollars per post. Many payments are in SOL, Solana's native token, reflecting the chain's dominance in the meme coin arena. It's eye-opening to see the behind-the-scenes economics of crypto promotions.
@The__Solstice's stance resonates with many in the community who are tired of the endless pump-and-dump schemes. By rejecting subpar ideas, influencers like them are pushing for higher standards in what gets promoted. This could signal a maturing phase for meme coins, where genuine narratives and community-driven projects stand out over the noise.
The replies to the tweet are a mix of support and opportunistic plugs for various meme tokens, like $MARTIN or $DOGSTOCK, which ironically underscore the very "slop" being criticized. It's a reminder that while the space is full of innovation, vigilance is key.
At Meme Insider, we track these developments to help you navigate the meme token landscape. Whether you're a seasoned trader or just dipping your toes in, understanding the influencer dynamics can make all the difference. Stay tuned for more insights on how the crypto world is evolving.