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Hey there, meme token enthusiasts and blockchain practitioners! If you’ve been scrolling through X lately, you might have stumbled upon a gem of a post by Santiago R Santos (@santiagoroel). Posted on July 6, 2025, at 08:17 UTC, his advice to "Invest in things that won’t change" and the need to study human behavior and psychology has sparked some interesting conversations. As someone who used to helm CoinDesk and now digs into the wild world of meme tokens at meme-insider.com, I’m excited to break this down for you and tie it into the blockchain space.

Why Unchanging Things Matter in Investing

Santos’ core idea is simple yet powerful: focus your investments on things that stand the test of time. Think about it—while tech trends like meme tokens or DeFi protocols come and go, certain human needs—like the desire for security, connection, or entertainment—remain constant. This aligns with the concept of long-term investing, where stability trumps fleeting hype. For blockchain practitioners, this could mean looking at projects that address these timeless needs, like decentralized platforms for financial inclusion or community-driven ecosystems.

The thread’s replies dive deeper into this. For instance, Shadow (@OathOfShadow) suggests that ossification (sticking rigidly to one approach) can be a weakness, hinting that even "unchanging" investments need some adaptability. This is a great point for meme token fans—projects that evolve while staying true to their core appeal (like Dogecoin’s community vibe) tend to outlast rigid ones.

The Psychology Connection

Santos emphasizes studying human behavior and psychology to identify these unchanging elements. This ties directly into behavioral finance, a field that explores how emotions and biases drive market moves. For example, fear and greed often fuel meme token pumps and dumps. Understanding these patterns can help you spot investments with lasting value rather than chasing short-term trends.

Sharon White (@SharonWhit5585) echoes this, noting that "people’s core needs and desires don’t" change. In the meme token world, this could mean investing in tokens that tap into humor or social belonging—universal human traits. Projects that build on these foundations, like those with strong community engagement, might have more staying power.

Practical Tips from the Thread

So, how do you put this into action? Here are some takeaways inspired by the thread:

• Start with Education: Russ From Frens (@russellonchain) recommends The Laws of Human Nature and observing herd behavior during macro events. For blockchain pros, watching how communities react to token launches or market shifts can reveal what’s sticky.
• Balance is Key: As noted in U.S. News’ long-term investing guide, avoiding extremes and sticking to a strategy pays off. In meme token terms, diversify across projects rather than betting it all on one hype cycle.
• Focus on Needs: The Human Needs Economy concept suggests targeting basic human needs like health or work. Could a meme token tied to wellness or gaming have legs? It’s worth exploring!

A Meme Token Angle

At meme-insider.com, we love a good meme token story. Santos’ advice could guide us to look for tokens that leverage unchanging human quirks—like laughter or tribal loyalty—while avoiding those built on fleeting gimmicks. Imagine a token that rewards community participation in a way that mirrors real-world social bonds. That’s the kind of project with potential staying power.

Final Thoughts

Santos’ post, with its 10+ replies, isn’t just a hot take—it’s a call to rethink how we invest, especially in volatile spaces like blockchain and meme tokens. By studying human behavior and focusing on what doesn’t change, you can build a strategy that weathers storms. Whether you’re a seasoned investor or a newbie dipping into meme tokens, this thread offers a fresh lens. What do you think—any tokens out there that fit this philosophy? Drop your thoughts in the comments, and let’s keep the conversation going!