Hey there, meme coin enthusiasts! If you've been keeping an eye on the wild world of Solana-based tokens, you might have caught wind of the recent drama surrounding $YZY, a meme coin tied to Kanye West (now known as Ye). What started as a celebrity-backed hype machine quickly spiraled into a classic crypto bloodbath, with thousands of traders left holding the bag.
The story broke wide open thanks to a viral tweet from @thesolanapost, highlighting the shocking profit and loss (PnL) stats for $YZY traders. For those new to the term, PnL refers to the net profit or loss from your trades—basically, how much you won or lost after buying and selling.
According to the data shared, a whopping 56,050 wallets interacted with the $YZY token. But here's where it gets grim: the vast majority walked away with losses. Only a tiny handful struck it rich, while one unlucky soul even dropped over $1 million. Let's break it down.
As the table shows, the losses were distributed like this:
- Loss 0–$500 USD: 14,957 wallets (26.7%)
- Loss $500–$1K USD: 1,273 wallets (2.3%)
- Loss $1K–$5K USD: 1,878 wallets (3.4%)
- Loss $5K–$10K USD: 429 wallets (0.8%)
- Loss $10K–$100K USD: 523 wallets (0.9%)
- Loss $100K–$1M USD: 64 wallets (0.1%)
- Loss > $1M USD: 1 wallet (0%)
On the flip side, profits were scarce. While the tweet emphasizes that only 5 wallets made over $1 million, deeper dives from on-chain analysts like @defioasis reveal that about 38% of traders with both buys and sells realized some gains—but most were tiny, under $500.
What about those who didn't even sell? Around 23,723 wallets only bought and held (or got stuck), potentially facing unrealized losses if the token's value tanked. Another 1,443 were pure sellers, likely insiders or the project team dumping tokens.
The Hype and the Crash: What Went Wrong with $YZY?
$YZY, short for Yeezy Money, was marketed as part of a "new economy" by Kanye West himself. Launched on the Solana blockchain—a popular network for meme coins due to its low fees and high speed—the token exploded out of the gate. It reportedly hit a staggering $3 billion market cap just 40 minutes after launch, pumping nearly 6,800% in value according to CoinTelegraph.
But the party didn't last. Allegations of insider trading surfaced almost immediately. Reports from outlets like CoinDesk suggest that connected wallets cashed out millions during the peak, leading to a 90% crash that left the token lingering around $300 million in market cap. One insider wallet was even exposed in the data, adding fuel to the rug pull suspicions.
For the uninitiated, a "rug pull" is when project creators or insiders hype a token, attract buyers, then sell off their holdings en masse, crashing the price and leaving investors with worthless assets. It's a common scam in the meme coin space, especially with celebrity endorsements that draw in retail traders chasing quick gains.
Kanye's involvement was teased through social media and even platforms like Xiaohongshu (China's version of Instagram), where promotions promised big things. Yet, as with many celeb tokens—from Milei's earlier ventures to others—it ended in tears for most.
Lessons from the $YZY Wreckage
This isn't just another meme coin flop; it's a stark reminder of the risks in crypto trading. Solana's ecosystem is buzzing with innovation, but meme coins thrive on virality and FOMO (fear of missing out), often without real utility. Here at Meme Insider, we always stress: do your own research (DYOR), understand the tokenomics (like supply, liquidity, and team wallets), and never invest more than you can afford to lose.
If you're diving into Solana meme coins, tools like on-chain trackers (e.g., DexScreener or Solana Explorer) can help spot red flags like large wallet dumps. And remember, while a few lucky (or insiders) make bank, the house—or in this case, the blockchain—often wins.
What do you think—will celeb meme coins keep popping up despite the risks? Drop your thoughts in the comments, and stay tuned to Meme Insider for more breakdowns on the latest in blockchain and meme token news.