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Decoding LABUBU: A Pop Mart Meme Coin's Journey on BNB Chain

Decoding LABUBU: A Pop Mart Meme Coin's Journey on BNB Chain

Editor's Pick: Check LABUBU's chart or trade directly using gmgn.ai web version or Telegram Bot to stay ahead of the market.

Alright, let's chat about LABUBU, a meme token that's been making waves on the BNB Chain. If you're into meme coins, collectible toys, or just keeping up with the latest trends in blockchain, you've probably heard a little buzz about this one. It's inspired by the super popular Pop Mart Labubu character, bringing a bit of quirky art and cultural hype into the crypto space.

What is LABUBU Token?

Essentially, LABUBU is a digital asset, a token living on the BNB Smart Chain (BSC). Think of BSC as a fast and relatively low-cost blockchain network, making it a popular spot for projects that need quick transactions, like many meme coins.

  • Token Symbol: LABUBU
  • Token Address (BNB Chain): 0x68485afea9a4f50d14893defe476970a6e7f4444
  • Full Name: LABUBU
  • Blockchain: BNB Chain (specifically BNB Smart Chain, or BSC)
  • Token Type: Meme Token
  • Inspiration: Labubu, the adorable Nordic elf character from Pop Mart.
  • Total Supply: A cool 1,000,000,000 (1 Billion) tokens.

It follows the standard rules for tokens on BSC, known as the BEP-20 standard. This standard is pretty similar to Ethereum's ERC-20 and ensures the token works smoothly with wallets like MetaMask and Trust Wallet, and decentralized exchanges (DEXs) on BSC.

Where Did LABUBU Come From?

The whole idea behind the LABUBU token is rooted in the massive popularity of the physical Labubu collectible toys. These toys were created by Hong Kong artist Kasing Lung back in 2015 as part of "The Monsters" series. They really blew up globally thanks to Pop Mart distributing them starting in 2019, getting boosts from celebrity fans (like K-pop star Lalisa Manobal, or Lisa) and going viral on platforms like TikTok.

The crypto token popped up to ride this wave of popularity, trying to blend the fun toy culture with the crypto world. Interestingly, while inspired by Pop Mart, the token is a community-led project with no official ties to the toy company, as mentioned on its official site. Some reports suggest it might have been created in October 2024, possibly through platforms like Pump.fun. The timing seemed to align with times when the physical toys were so popular they were hard to find!

How Does it Work? (Functionality)

Like most meme tokens, LABUBU's main "functionality" is its role as a community-driven asset leveraging existing cultural hype. The project emphasizes this community aspect with a few key features:

  • Zero Team Allocation: This means no tokens were set aside specifically for the project creators or team, aiming for a more decentralized distribution.
  • 0% Transaction Taxes: You can buy, sell, or transfer LABUBU tokens without paying a small percentage tax on each transaction.
  • Permanently Locked Liquidity: This is a common step to show commitment, meaning the funds supporting trading pairs (like LABUBU/BNB) on DEXs can't be suddenly pulled out by the project creators, which could cause the price to crash (a "rug pull").
  • Reported Utility: While primarily a meme coin, there's talk that holding LABUBU might open doors to exclusive art events, offer access to limited-edition Labubu collectibles, or even give holders a say in future creative directions.

Market Performance - A Wild Ride

LABUBU's price journey has been, well, typical of a meme coin: highly volatile.

  • Where to Trade: You can find LABUBU on various crypto exchanges. It's listed on centralized platforms like Bitget, OKX, and Gate.io. It's also available on DEXs like PancakeSwap, common for BSC tokens. BingX also announced a spot listing in May 2025.
  • Price Swings: Prepare for volatility! Its price changes rapidly. Reports show varied price data across platforms: ~$0.000017 USD (CoinMarketCap) and ~$0.00154 USD (DEXTools) around the same time in June 2025, highlighting inconsistencies.
  • Market Cap: Calculating the exact market value is tricky because the precise number of tokens circulating isn't always clear or consistent across data providers. CoinMarketCap self-reported a market cap of ~$256k USD on June 1, 2025, but often lists it as unavailable.
  • Trading Volume: Daily trading volume also varies significantly, from ~$600k USD (CoinMarketCap) to nearly $10 million USD (DEXTools) in early June 2025.
  • Price History Snapshot: It hit an all-time high (ATH) of ~$0.0004137 USD in January 2025, but then saw a significant drop, even reaching an all-time low (ATL) around $0.00001446 USD by April 2025 according to some sources, representing a huge percentage drop from its peak.

Some sources also mention a potential BNB rewards mechanism for holders, designed to encourage people to hold onto their tokens long-term.

Security and Risks - A Major Setback

Investing in meme coins always comes with risks, and LABUBU has a notable one in its history:

  • The December 2024 Exploit: This is a critical point. The LABUBU token on BSC was exploited on December 10, 2024. An attacker took advantage of a flaw in the token's smart contract where the transfer function didn't properly check if the sender and receiver addresses were the same (allowing "self-transfers"). Using a flash loan (a type of loan that must be repaid within the same blockchain transaction), the attacker repeatedly performed self-transfers, inflating their LABUBU balance without actually needing the tokens. They then swapped a huge amount of this inflated balance (over 4 billion LABUBU) for other tokens (VOVO tokens) on PancakeSwap, and finally converted the VOVO to BNB, effectively stealing funds. This exploit caused significant losses and highlighted the huge importance of thorough smart contract audits.
  • Unverified Contract: Some audits, like an AI one by HashEx in May 2025, noted that the contract is "unverified." This is a red flag because it means the code running the token isn't publicly visible and confirmed on the blockchain explorer (like BscScan), potentially hiding malicious functions.
  • Audit Findings: The HashEx AI audit did find no critical risks and low "rug risk" (due to no large whale holders), but did point out issues like problems decreasing allowance in the transferFrom() function and the contract being unverified. QuillCheck gave the token a low overall score (13.89%) in June 2025, reflecting potential concerns.
  • High Volatility: Again, this can't be stressed enough. Meme token prices are driven by hype, not fundamentals, making them incredibly volatile and risky.
  • Circulating Supply Uncertainty: The inconsistent data on market cap and circulating supply makes it hard for investors to accurately assess the token's size and value.
  • Limited Utility: Like many meme coins, its long-term value heavily relies on maintaining community hype and potentially developing real-world uses beyond speculation.
  • Regulatory Risks: The ever-evolving regulatory landscape for cryptocurrencies, especially meme coins, could pose future challenges.

Community Buzz

LABUBU has definitely captured attention online, particularly on social media like X (formerly Twitter). The strong ties to the Pop Mart brand and endorsements have fueled discussion. Posts often highlight its popularity in Asia, price speculation (early gains were reported, followed by that big correction), and the impact of exchange listings like Bitget and BingX boosting its profile.

However, the community enthusiasm also fuels the speculative nature, making it susceptible to "pump-and-dump" dynamics. The December 2024 exploit also cast a shadow, impacting community trust and reminding everyone to be cautious and do their own research (#DYOR).

Tracking LABUBU with Tools

For anyone interested in tracking meme coins like LABUBU, platforms designed for real-time data can be super helpful. For instance, a tool like GMGN.AI aims to provide quick analysis and tracking across various chains, including BSC. It offers features like:

  • Tracking meme tokens across chains.
  • Following the activity of big investors ("smart money").
  • Built-in security checks (like detecting honeypots or high taxes).
  • Cross-chain trading capabilities.

GMGN.AI has a specific page for tracking the LABUBU token on BSC, which you can check out here. It charges a small fee per transaction (1%) but doesn't require subscriptions for its main features. Using such tools can help you get faster insights into price movements and potential risks, though they don't replace your own careful research!

Wrapping It Up

So, the LABUBU token on the BNB Chain is a fascinating case study. It cleverly taps into the huge cultural appeal of the Pop Mart Labubu character, bringing a piece of the collectible toy world into crypto as a meme coin. It operates on the fast BSC network and aims to be community-driven with no transaction taxes.

However, it's not without its significant challenges and risks. The most serious was the smart contract exploit in December 2024, which led to losses and damaged confidence. Add to that the extreme price volatility inherent in meme coins, the potential issues with an unverified contract, and inconsistent data on market metrics, and you've got a high-risk, high-reward scenario.

While the community hype and exchange listings have given it visibility, anyone looking into LABUBU needs to proceed with extreme caution. Thoroughly research (#DYOR), understand the risks involved, use secure wallets, and perhaps consider waiting for the smart contract to be properly audited and verified. It's an intriguing mix of toy culture and blockchain, but its future stability depends heavily on addressing past vulnerabilities and sustaining genuine, non-speculative community engagement.

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