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Market Rejects Creator Tokens: Insights from Crypto Leaders on CCM's Future in Meme Coins

Market Rejects Creator Tokens: Insights from Crypto Leaders on CCM's Future in Meme Coins

In the fast-paced world of meme coins and blockchain innovations, a recent discussion on X has sparked conversations about the viability of creator tokens. These are essentially digital assets tied to individual creators, allowing fans to invest in their favorite influencers or builders in the crypto space. Think of them as a way to bet on someone's success, similar to buying stock in a person.

The buzz started with a post from Kawz, the mind behind Timefun—a platform that's been pushing the boundaries of "socialfi," which blends social media with decentralized finance. In his announcement, Kawz shared that Timefun is shifting gears away from creator tokens. He pointed out that despite heavy promotion and high visibility on Crypto Twitter (often abbreviated as CT), the market just isn't buying into Creator Capital Markets, or CCM for short. CCM refers to these tokenized markets where creators launch their own coins on platforms like Pump.fun, letting supporters trade and invest in them.

Kawz's take? "I cannot ignore the evidence that at least currently and for the foreseeable future, the market is rejecting creator tokens. CCM has been high in mindshare on CT for the last few months, so it isn't a marketing problem. The market is clearly voting with their dollars. And the vote is against CCM." He's been in the trenches for two years, trying everything from viral campaigns to real utility features, but nothing stuck. Timefun is now pivoting to a new social primitive, keeping points for loyal users but ditching the token model for now.

This sentiment got a strong echo from Takisoul, known on X as @Milimalism, a Solana power user involved in DAOs like Realms and Island. In a reply, he doubled down: "market is rejecting creator tokens because vast majority of them are vaporware/rugs with no reason for existing besides being exit liquidity." Vaporware means promised features that never materialize, and rugs refer to scams where creators pull the rug out by dumping tokens on buyers. He argues that without genuine value, these tokens are just quick cash grabs.

But Takisoul doesn't stop at criticism—he calls for change. "It's evident more than ever that the ecosystem needs a universal framework to evaluate tokens," he says, suggesting something like Blockworks' "token transparency" initiative but more robust and metadata-level applicable to every token. This could help filter out the noise in the meme coin space, where hype often outpaces substance.

Why does this matter for meme token enthusiasts? Meme coins thrive on community and virality, but CCM was supposed to elevate that by tying value directly to creators. If the market's rejecting it, it signals a shift back to more straightforward, fun-driven memes or perhaps better-regulated innovations. Platforms like Pump.fun and Zora are still in the game, experimenting with creator economies, but the writing's on the wall: users want real utility, not just speculation.

As we watch the Solana ecosystem evolve—known for its speed and low fees—this pivot could inspire more transparent token launches. If you're diving into meme coins, keep an eye on frameworks that promote accountability. It might just separate the next big hit from the next rug.

For the full thread, check out the original post on X by @0xKawz and the reply from @Milimalism. What's your take on creator tokens? Are they doomed, or just needing a revamp?

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