What is Moolah (MOOLAH)?

Moolah (MOOLAH) is a community-driven meme token on the BNB Chain. It serves as the official mascot for ListaDAO, a DeFi protocol focused on lending and stablecoins. Launched in 2024 to commemorate ListaDAO’s first audit and token debut on Flap DEX, Moolah’s mission is to make the BNBFi experience more accessible and fun for builders, miners, and farmers.

Key points:

• Mascot token for ListaDAO, designed to boost awareness and community engagement around the protocol’s offerings.
• Fair launch with a transparent, community-first ethos and no reserved allocations.
• Recognized within the BNB ecosystem; the BNB Chain Foundation has publicly acknowledged its potential and reportedly purchased MOOLAH.
• No native protocol utility beyond branding and culture, keeping it purely a meme/community token.
• Open-source smart contracts (under the ListaDAO GitHub org) encourage transparency and third-party audits.

Contract address on BNB Chain (BEP-20): 0xa1446f31021c7a5334c9d7dcf6f9c9c844cb5ba1. Some listings (e.g., CoinGecko or MapMarketCap) may show a different contract. Always verify the correct address on BscScan before transacting.

Tokenomics and Market Snapshot

As of October 17, 2025:

• Circulating supply: 1,000,000,000 MOOLAH
• Max supply: 1,000,000,000 MOOLAH
• Market cap: ~$4.6 million (varies by source)
• 24h trading volume: ~$200k–$600k (variable)
• All-Time High (ATH): $0.012126
• All-Time Low (ATL): $0.000123

These figures fluctuate with market conditions and listing methodologies; consult multiple sources for the latest data.

Where to Trade MOOLAH

MOOLAH trades on both decentralized exchanges (DEXs) and centralized exchanges (CEXs). Popular venues include:

• PancakeSwap V3 (BSC) — most active pair: MOOLAH/WBNB
• KuCoin
• LBank
• XT.COM
• Ourbit
• GMGN.AI — a dedicated page for real-time analytics and trading tools

Tip for DEX trading: double-check the contract address, confirm the correct pair, and set a reasonable slippage to avoid failed transactions.

Using GMGN.AI for Analysis

If you’re researching MOOLAH’s on-chain behavior, GMGN.AI offers:

• Smart money tracking: follow top wallets to spot flows and sentiment shifts.
• Real-time charts and alerts: monitor volume, price, and liquidity changes.
• Security checks: flag risk patterns like honeypots or unusual taxes.
• Automated trading (via Telegram bot) for advanced users.

These tools can help you gauge momentum and risk before committing capital.

Roadmap, Launch, and Community

• Fair launch: Moolah launched via Flap.sh on May 31, 2025.
• Lore and branding: The “Lovely Mascott” theme and community-created art aim to make BNBFi approachable and fun (BNBFi overview).
• Liquidity: Backed by ListaDAO’s $LisUSD liquidity pool, which is locked on-chain to build trust.
• Community-first: The project leans heavily on grassroots energy—expect social-driven campaigns, themed events, and potential airdrops/perks. There’s no prominently featured core dev team for MOOLAH itself, aligning with the token’s meme nature and ListaDAO affiliation.

Risks, Confusions to Avoid, and DYOR Tips

• Meme token volatility: Prices can swing sharply based on sentiment, memes, and social virality. Size positions accordingly.
• Name confusion: “MetaMoolah” is a separate project focused on metaverse/P2E (Polygon/Ethereum, with planned BNB support). This article is about Moolah (MOOLAH), the ListaDAO mascot on BNB Chain.
• Contract controls: Security scans (e.g., by GoPlus) indicate the contract creator may have abilities like changing fees, minting, transferring tokens, or even disabling sells. Treat this as a non-trivial risk.
• Address discrepancies: Some trackers list a different contract. Verify the MOOLAH address on BscScan before buying or bridging.
• Liquidity and slippage: Confirm liquidity depth on your chosen venue; adjust slippage and check for taxes to avoid surprises.

Practical DYOR checklist:

• Verify the token contract on BscScan.
• Inspect liquidity locks and major holders.
• Review ListaDAO communications and repositories for alignment with the mascot narrative.
• Track whales and volume using GMGN.AI.
• Start small, test a buy/sell, and monitor fees and slippage behavior.

Bottom Line

Moolah (MOOLAH) is a pure meme/community token tied to ListaDAO’s brand on BNB Chain. It doesn’t claim on-chain utility beyond culture and engagement, but it does benefit from a recognizable DeFi ecosystem, a fair-launch story, and active community participation. If you decide to trade or hold MOOLAH, lean on verifiable contract data, watch liquidity and sentiment, and use analytics tools to navigate volatility.