SKIMS is a Solana meme token that markets itself as the “Official Kim Kardashian Coin,” leaning on the pop-culture pull of the SKIMS fashion brand. It’s unverified, highly speculative, and likely launched via Pump.fun—so it sits squarely in the high-risk camp despite fast-growing attention.

Quick facts (as of Aug 19, 2025)

• Symbol: SKIMS
• Chain: Solana
• Mint (token) address: 5S1JWu1egoS8HzBMnKXNoQ3bvJW1hRygpkmXFmsrpump
• Decimals: 6
• Total supply: 1,000,000,000 SKIMS
• Circulating supply: 1,000,000,000 SKIMS
• Holders: ~2,060
• Market cap: ~$73M
• First mint date: Aug 19, 2025 on Solscan (one source also cited Jun 11, 2025)

What the project claims

The narrative is celebrity-themed: “Skims by Kim K.” with a supposed “reward system” where buying 1,000,000 SKIMS grants a free SKIMS clothing item at checkout. There’s no credible proof of any official tie to the real SKIMS brand or technical integration with its storefront, so treat this as marketing hype unless verified via official brand channels.

How it likely launched (Pump.fun context)

The mint address ends with “rpump,” a hallmark of tokens created on Pump.fun, a Solana launchpad popular for spinning up meme tokens fast. Pump.fun has catalyzed thousands of community coins—some trend, many fade. Ease of creation also means higher odds of speculative or short-lived projects.

Trading: where to find SKIMS

SKIMS trades across Solana DEX venues and swap aggregators, typically against SOL or stablecoins (USDC/USDT). You can check price, pools, and routes on:

• GMGN.AI (analytics + trading): https://gmgn.ai/sol/token/fV1R5sZ5_5S1JWu1egoS8HzBMnKXNoQ3bvJW1hRygpkmXFmsrpump
• Raydium
• Phantom in-wallet swap (aggregates routes)
• Pump.fun for tokens launched there

Tip: Always confirm you’re interacting with the correct mint address (see Quick facts above) before swapping.

On-chain verification checklist

Before you interact:

• Inspect the mint on Solscan or Solana Explorer.
• Review holders and distribution concentration.
• Check if liquidity is locked and where the LP resides.
• Validate metadata (name/symbol/URI) and any linked websites or socials.
• Run automated checks with tools like Solsniffer.

Red flags and risks

• Unverified token warnings: Some wallets (e.g., Phantom) label SKIMS as “unverified” and caution users to interact only with tokens they trust.
• No official affiliation: There’s no evidence of endorsement by Kim Kardashian or the SKIMS fashion company. This opens trademark concerns and undermines the token’s core narrative.
• Meme coin volatility: Prices can swing wildly based on social sentiment instead of fundamentals.
• Rug-pull potential: Without transparent team info or locked liquidity, there’s elevated risk. Pump.fun launches in particular vary widely in quality.
• Utility claims: The “free clothing” reward lacks credible integration details—assume it’s promotional unless verified by the official brand.
• Holder concentration: ~2,060 holders for a ~$73M cap implies large holders could move price materially.

How to research liquidity and safety

• Liquidity pools: Identify which DEX holds the main pool and whether LP tokens are burned/locked.
• Holder analysis: Look for top wallets, vesting patterns, and links to deployer addresses.
• Social signals: Scan X for coordinated shill campaigns vs. organic community growth.
• Contract flags: Use security scanners to spot mint authority controls, blacklist functions, or tax/transfer quirks.

Using tools to track SKIMS

• Real-time charting, whales, and flows: GMGN.AI’s SKIMS page offers fast analytics and trade routing: https://gmgn.ai/sol/token/fV1R5sZ5_5S1JWu1egoS8HzBMnKXNoQ3bvJW1hRygpkmXFmsrpump
• On-chain explorers: Solscan and Solana Explorer for mint data, holders, and transactions.
• Security checks: Solsniffer for contract-level risk indicators.

Bottom line

SKIMS leans heavily on a celebrity meme and appears to be a Pump.fun-era token with fast attention and equally fast-moving risk. Market stats are eye-catching, but the unverified status, lack of brand partnership, and ambitious utility claims are big caution signs. If you engage, triple-check the mint address, analyze liquidity and holder distribution, and be prepared for extreme volatility. This is a speculation-first asset—manage size and risk accordingly.