TL;DR
- The address 0x687e4149e1e32ec37449ef9a85c03d31ec4c98f1 on Base is associated with Spindl the platform, not a confirmed, publicly traded token.
- Spindl is an on-chain advertising and attribution product now operating within Coinbase’s Base after Coinbase acquired it in January 2025.
- If a token ever appears, verify liquidity and contract details first. You can monitor token pages and market data on analytics/trading trackers like GMGN.AI and Base-native DEXs such as AerodromeFi.
What is Spindl?
Spindl is a Web3 growth platform built for on-chain attribution, analytics, audience segmentation, and advertising. It helps projects understand where users come from (e.g., social channels, quests, on-chain rewards) and what they do after they arrive—so teams can optimize campaigns with verifiable, on-chain data.
Founded by Antonio García‑Martínez (an early Facebook ads leader), Spindl was acquired by Coinbase in January 2025 and now operates inside Base. The goal: solve the “on-chain discovery problem” so the best apps get discovered and grow faster. See coverage on The Block and Spindl’s own introduction.
Why Spindl matters on Base
By integrating with Base, Spindl gives builders a clearer read on marketing ROI, user quality, and retention:
- On-chain attribution: trace user journeys from first touch to on-chain actions.
- Audience insights: segment users (e.g., active traders vs. casual explorers) and tailor campaigns.
- Growth optimization: double down on high-ROI channels and partners.
- Discovery engine: Spindl’s data helps inform which apps deserve to be spotlighted, echoing an “app store” style recommendation layer for Base. See commentary on Coinbase’s broader strategy via Odaily.
Is there a “spindl” token on Base?
Short answer: there’s no reliable evidence of a publicly traded “spindl” token on Base tied to the address 0x687e4149e1e32ec37449ef9a85c03d31ec4c98f1.
What we do know:
- Searches point to Spindl the platform (now part of Coinbase/Base), not a tradable token.
- A different, older token called SPINDLE (SPD) exists on Ethereum with a separate contract and purpose—unrelated to Base’s Spindl. See SPINDLE (SPD) on CoinMarketCap.
It’s possible the Base address is an internal or non-marketable contract associated with the Spindl platform. Until official announcements indicate a live, tradable token, treat any “spindl” coin claims with caution.
Why the confusion?
- “Tokenomics” gets mentioned in some growth/marketing contexts, leading people to assume a token exists.
- Base’s fast-moving ecosystem and permissionless listings (e.g., on AerodromeFi) often create early speculation pages—even if no official token has been launched.
- Spindl’s role in marketing and discovery can be misread as token-centric, when it’s actually infrastructure for on-chain growth.
For builders on Base: how Spindl can help
If you’re shipping on Base, Spindl can support go-to-market and lifecycle growth:
- Track which channels (social, creators, quests, referrals) drive high-quality users.
- Benchmark retention, conversion, and LTV with on-chain proof.
- Identify and activate segments—e.g., power users vs. first-timers.
- Iterate campaigns quickly based on verifiable on-chain outcomes.
Teams using robust attribution tend to allocate spend more efficiently and improve holder quality over time, which supports healthier token distribution and long-term app growth.
Base chain context
Base is Coinbase’s Ethereum Layer 2 designed for low fees and quick settlement, making it ideal for consumer apps, DeFi, social, and gaming. While Base uses a centralized sequencer today for efficiency and reliability, the network is EVM-compatible and aims for broad developer accessibility. Native USDC support and Coinbase-backed distribution give Base projects strong building blocks for onboarding and monetization. Learn more on the Base site.
Where to monitor markets (if a token ever launches)
There is no confirmed, publicly traded “spindl” token on Base at this time. If that changes:
- Use GMGN.AI’s spindl page to check live activity, liquidity, smart money flows, and risk checks.
- Verify liquidity and trading pairs on Base-native DEXs like AerodromeFi.
- Confirm the exact contract address (0x687e4149e1e32ec37449ef9a85c03d31ec4c98f1) before interacting. Imposters are common when narratives trend.
Always do your own research. Early markets can be illiquid and risky.
Key takeaways
- Spindl is an on-chain ads and attribution platform within Coinbase’s Base ecosystem—not a confirmed tradable token at the address above.
- Its value to builders lies in growth analytics, audience segmentation, and verifiable, on-chain marketing ROI.
- If a token ever appears, verify details and use reliable trackers like GMGN.AI to assess liquidity, holders, and safety signals.