If you’ve been scrolling through X lately, you might have noticed a cute new trend taking over the crypto world: Pudgy Penguin avatars! On July 12, 2025, at 06:20 JST, AB Kuai.Dong (@_FORAB) posted an intriguing thread highlighting how several North American crypto projects, including MoonPay, Awaken, and Abstract Chain, have swapped their traditional logos for these adorable penguin NFTs. This shift isn’t just a fun aesthetic choice—it could signal a bigger movement in the blockchain space.
Why Pudgy Penguins Are Making a Splash
Pudgy Penguins started as a collection of 8,888 unique NFTs on the Ethereum blockchain, each featuring a quirky penguin with random traits. What began as a niche meme token project has evolved into a status symbol, especially among elite crypto circles. The original post suggests that this trend might be more exclusive than other NFT crazes like Bored Ape Yacht Club. Unlike Bored Apes, which appeal to a broader high-net-worth audience, Pudgy Penguins seem to resonate with successful entrepreneurs and established crypto institutions—think wealth families and asset managers like VanEck, which kicked off this avatar wave with a Nasdaq bell-ringing event.
The thread points out that owning a Pudgy Penguin isn’t just about flashing cash. These NFTs come with a story of entrepreneurial success and are harder to acquire, making them a badge of honor in the Web3 community. This exclusivity might explain why companies are jumping on the bandwagon, using these avatars to align themselves with a narrative of innovation and prestige.
The Trend Gains Momentum
AB Kuai.Dong’s thread didn’t stop at the initial trio of companies. Follow-up posts revealed that even Polkadot, a major player in blockchain infrastructure, has joined the Pudgy Penguin party. With comments speculating about the next big adopters like Solana or Base, it’s clear this trend is picking up steam. The original post ties this back to VanEck’s early adoption, suggesting that the financial giant’s move might have planted the seed for an NFT resurgence in 2025.
Community reactions in the thread are buzzing with excitement. Some users see this as a potential “changing of the guard” in the NFT market, with Pudgy Penguins leading the charge. Others are more cautious, wondering who will “take the bag” if the hype cools down. Regardless, the consensus leans toward a growing acceptance of meme tokens and NFTs as legitimate branding tools.
What This Means for the Crypto World
So, why should blockchain practitioners care? This trend could mark a turning point for NFT adoption. As more companies embrace Pudgy Penguins, it blurs the line between meme culture and corporate identity, potentially driving mainstream acceptance of Web3 technologies. For those invested in meme tokens or NFTs, this could also mean a boost in value—though the thread notes that token prices might see more action than the NFTs themselves.
At Meme Insider, we’re keeping a close eye on this development. Whether you’re a crypto newbie or a seasoned pro, understanding these trends can help you navigate the ever-evolving blockchain landscape. Could Pudgy Penguins be the next big thing in crypto branding? Only time will tell, but for now, it’s a waddling good story to watch!