If you're into the wild world of crypto and meme tokens, events like Chainlink's SmartCon are where the magic happens. This year, on November 4, 2025, The Rollup podcast went live from SmartCon NYC Day 1, featuring a special guest: Jacquelyn Melinek. For those not familiar, The Rollup is a go-to show hosted by Andy and Robbie, diving deep into digital assets with face-to-face chats with industry leaders. Their latest tweet announced the live session, and it quickly caught the attention of the crypto community.

Who Is Jacquelyn Melinek?

Jacquelyn Melinek isn't just any guest—she's a powerhouse in the crypto space. As the founder and CEO of Token Relations, she helps crypto projects build strong connections with their communities. Before that, she was a seasoned crypto reporter, and now she hosts her own podcasts like Talking Tokens and Crypto America. Her expertise spans everything from DeFi to NFTs, and she's got a keen eye on how trends like meme tokens are shaking up the blockchain landscape. In a space where hype can outpace substance, Jacquelyn brings grounded insights that cut through the noise.

The Rollup at SmartCon: What's the Buzz?

SmartCon, hosted by Chainlink, is one of the premier blockchain conferences, bringing together innovators to talk about the future of Web3, finance, and beyond. This year's event in NYC is packed with speakers, including Jacquelyn herself, who's listed on the official speakers page. The Rollup's live broadcast from Day 1 was part of the excitement, quoting their Rollup TV session and going live with Jacquelyn for what promised to be a candid discussion.

While the exact transcript of the live chat isn't out yet (these things often drop on YouTube, Spotify, or Apple Podcasts shortly after), based on the context and Jacquelyn's background, topics likely included the evolving role of oracles in blockchain—like Chainlink's tech that powers secure data feeds for smart contracts. For meme token enthusiasts, this is huge because reliable oracles can make meme projects more robust, reducing risks in volatile markets.

How Rollups Tie Into Meme Tokens

Rollups, as the name of the podcast suggests, are a hot topic in scaling Ethereum and other blockchains. They're essentially Layer 2 solutions that bundle transactions to make them cheaper and faster—perfect for the high-volume trading that meme tokens thrive on. Think about it: without rollups like Optimism or Arbitrum, launching and trading memes would cost a fortune in gas fees. Jacquelyn's take on this could shed light on how PR and community building intersect with tech advancements, helping meme creators turn viral ideas into sustainable projects.

From the replies to the tweet, the community is buzzing. One user expressed hope for deep dives into Layer 2 adoption and scaling economics, which aligns perfectly with where meme tokens are heading. As more memes migrate to efficient rollups, understanding these dynamics can give traders and builders a real edge.

Why This Matters for Meme Insiders

At Meme Insider, we're all about keeping you ahead in the meme token game. Sessions like this from The Rollup highlight how broader crypto trends influence the meme ecosystem. Whether it's Chainlink's role in providing price feeds for meme DEXs or how rollups enable low-cost pumps, staying tuned to these discussions can enhance your strategies. If you missed the live, check out The Rollup's channels for the replay—it's bound to be packed with actionable insights.

Keep an eye on SmartCon for more updates; with side events co-hosted by Token Relations and others, there's plenty more crypto wisdom coming your way. What's your take on rollups powering the next meme wave? Drop your thoughts in the comments!