If you’ve been scrolling through X lately, you might have stumbled across a thread by apewood (@apewoodx) that’s got people talking. Posted on July 4, 2025, this thread dives deep into a fascinating idea: in a world where everyone seems to be chasing a quick buck, those who genuinely believe in what they’re saying stand out. Apewood highlights individuals like "bonkguy" and "murad," suggesting their passion sets them apart from the average person shilling products or tokens on the timeline.

Why Belief Matters in a Mercenary World

Apewood’s core argument is simple yet powerful: belief is rare. In an era dominated by what he calls "mercenary" behavior—think influencers promoting products just for a paycheck or founders building apps solely for profit—people who are driven by a mission are a breath of fresh air. This resonates especially in the meme coin space, where projects often rise and fall based on hype rather than substance.

The thread expands beyond crypto, touching on influencers, app developers, and even AI researchers who prioritize money over purpose. Apewood suggests this "mercenary trend" is fueled by societal shifts like cognitive decline, the explosion of social media, and growing financial disparities. It’s a bold take, and it’s hard not to see the truth in it when you look at how many "get-rich-quick" schemes flood our feeds.

The Meme Coin Connection

For those of us at Meme Insider, this thread hits close to home. Meme coins, like Dogecoin or the mysterious $mcdc mentioned in replies, often start as jokes but can gain traction when backed by passionate communities. Apewood isn’t fully sold on murad’s idea that coins are the best way to express a mission, but he acknowledges the trend toward shallow, profit-driven projects. This raises a key question for blockchain practitioners: how do you spot a meme token built for passion versus one designed to cash out early?

One clue is the team behind it. Apewood’s point about belief applies here—founders who are in it for the long haul tend to show it through consistent engagement and a clear vision. If a token’s listed on centralized exchanges, as noted in related web insights, it’s a sign others have vetted it, reducing some risk. But passion? That’s harder to fake and often the secret sauce behind a coin’s longevity.

Passion as a Competitive Edge

As the thread evolves, apewood doubles down, suggesting that rejecting the mercenary mindset could become a "moat"—a unique advantage. In a sea of content mercenaries and yapping tweeters chasing free money, those who create out of genuine interest or a mission might win in the long run. This idea ties into research from Harvard Business Review, which shows passionate entrepreneurs often outperform, though it warns of potential pitfalls if passion overshadows teamwork.

The thread also includes a hilarious image of someone with "big McDreams," a nod to meme culture’s playful side. It’s a reminder that even in serious discussions, the meme coin world loves a good laugh—something mercenary projects often lack.

What This Means for the Future

Apewood’s final thoughts hint at a world growing "more mercenary, bought, and shallow." Yet, he sees hope in finding people who reject this trend. For crypto enthusiasts, this is a call to support projects with heart—whether it’s a meme token or a broader blockchain initiative. As social media amplifies mercenary behavior, the value of authentic voices like bonkguy and murad only increases.

So, next time you’re eyeing a new meme coin or scrolling past an influencer’s pitch, ask yourself: is this driven by belief or just a quick grab for cash? Apewood’s thread gives us a lens to see through the noise, and at Meme Insider, we’re here to help you navigate that journey with the latest insights and knowledge.

What do you think—does passion still have a place in the wild world of crypto? Drop your thoughts in the comments!