Ever feel like in the wild world of crypto, it's not just about the tech or the tokens, but who’s actually steering the conversation? That’s exactly what Tom Wan, the data whiz formerly at 21Shares and now heading data ops at Entropy Advisors, is highlighting in his latest X post. He’s not just dropping knowledge—he’s living it, claiming the crown as the #1 voice for [Arbitrum](https://arbitrum.io
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/) over the past 30 days on Kaito AI's slick leaderboard.
Let’s break it down simply: Kaito is this AI-powered platform that tracks "mindshare"—basically, how much buzz and influence creators, projects, and communities are generating in the blockchain space. Think of it as a real-time sentiment engine for Web3, pulling in data from socials, forums, and beyond to rank who’s really moving the needle. For Arbitrum, the layer-2 scaling champ on Ethereum, this leaderboard spotlights top creators who are educating and hyping the ecosystem.
Tom’s tweet? It’s a masterclass in using data for go-to-market (GTM) tactics and education. “Using myself as an example to showcase how data can be one of the most powerful GTM/Education tools for crypto projects, many still don't understand it yet,” he writes. Spot on. In a space flooded with memes and moonshots, projects like those on Arbitrum can leverage tools like Kaito to identify influencers, measure engagement, and fine-tune their outreach. It’s not about blind shilling; it’s about data-driven storytelling that builds real community loyalty.
Zooming into that leaderboard screenshot he shared, Tom’s sitting pretty at the top with a whopping 3.77% creator mindshare—edging out heavy hitters like AJC (@ajc_crypt0) at 2.66% and Hunter (@fresh_hb) at 2.21%. On the flip side, it flags the "top losers" too
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, like Steven Go (@stevengo) dipping to 0.00%, reminding us that influence ebbs and flows. This isn’t just vanity metrics; it’s actionable intel for projects to collab with rising stars or course-correct fading ones.
Why does this matter for meme token hunters and blockchain builders tuning into Meme Insider? Well, as meme coins evolve—blending fun with real utility on chains like Arbitrum—data like Kaito’s becomes your secret weapon. Spotting top voices early means jumping on narratives before they pump. Imagine using mindshare rankings to predict the next viral token drop or ecosystem grant winner. It’s education meets alpha, turning casual scrolls into strategic plays.
Tom’s point hits home: Many crypto teams still sleep on this. They pour cash into ads or influencers without the data backbone to prove ROI. But tools like Kaito flip the script, offering transparent, AI-crunched insights that democratize marketing. If you’re building or trading in the Arbitrum orbit, bookmark this leaderboard—it’s your cheat sheet to the ecosystem’s pulse.
What’s next? With Arbitrum’s Orbit stacks and Stylus upgrades heating up, expect more creators to climb these ranks. Tom’s lead might inspire a wave of data-savvy GTM experiments. Got thoughts on leveraging mindshare for your projects? Drop ’em in the comments—we’re all about that collaborative vibe here at Meme Insider.
For more on Arbitrum’s meme-friendly side, check our deep dive on top meme tokens thriving on L2s. Stay tuned for the latest in blockchain buzz.