Hey there, crypto enthusiasts! If you’ve been keeping an eye on the market, you might have noticed a big change brewing. Felipe Montealegre from Theia Research recently shared a thought-provoking post on X that dives into this shift. Originally part of an essay from a year ago, his insights still hold strong today—and they’re worth a deep dive for anyone interested in meme tokens or the broader blockchain space.
The End of the Narrative Hype
Back at the end of 2023 and into 2024, many investors tried to jump on the next big crypto mania. They bought into narrative-driven tokens—those hyped-up assets fueled by trends and buzz—hoping to sell them at a profit later. But here’s the catch: the market didn’t play along. As Felipe points out, this "pool of foolish capital" didn’t show up, and the anticipated bull run for these tokens fizzled out. The result? Narrative tokens are likely to underperform in the coming years.
The image accompanying the post, the Theia Narrative Index, tells the story visually. It shows a sharp rise followed by a steady decline, suggesting that the momentum behind these tokens couldn’t last. This graph is a wake-up call: betting on hype alone isn’t a sustainable strategy anymore.
A Paradigm Shift Toward Fundamentals
So, what’s next? Felipe believes we’re due for a major change—a move toward a fundamentals-based view of the crypto world. For those of us who see blockchain as the backbone of a new Internet Financial System, this is exciting news. We’re at the beginning of what could be one of the biggest cash flow opportunities in capitalism’s history. But there’s a catch: it requires hard work and a focus on the basics.
What does this mean? Instead of chasing the latest trend, investors should look at the underlying value of a project. Things like solid technology, real-world use cases, and strong economics matter more than ever. This shift mirrors what happened in Silicon Valley after 2001, when the dot-com bubble burst. Back then, the industry moved away from wild valuations (think "price-to-clicks" or "price-to-eyeballs") and toward first-principles economics. Companies like Amazon, Apple, and Google thrived by building profitable businesses, and those who focused on fundamentals came out on top.
Lessons for the Crypto Industry
Felipe’s hope is that our industry can follow a similar path. The broader crypto market could flourish over the next few decades, but only if we embrace hard work, product-market fit, and proper underwriting. Those voodoo valuation techniques? They’re on their way out. Instead, the focus should be on creating real value—something meme token enthusiasts at Meme Insider can appreciate as they track the latest developments.
For blockchain practitioners, this is a golden opportunity. By digging into the fundamentals—whether it’s the tech behind a token or its economic model—you can position yourself ahead of the curve. The market is maturing, and those who adapt will reap the rewards.
Why This Matters Now
As of July 2, 2025, this conversation is more relevant than ever. With the crypto market entering a period of consolidation (as noted by others like MikeIppolito_ in a related thread), the old days of quick altcoin seasons might be behind us. Endurance and a focus on what works will define the future. So, whether you’re a newbie or a seasoned pro, now’s the time to rethink your approach. Dive into the fundamentals, connect with like-minded folks, and let’s build something lasting together!
What do you think about this shift? Drop your thoughts in the comments—we’d love to hear from you!