Hey there, crypto enthusiasts and blockchain buffs! If you’ve been keeping an eye on the latest trends in the Web3 space, you might have stumbled across an intriguing question posed by Jesse Pollak on X. In a tweet posted on August 3, 2025, Jesse—a well-known figure in the blockchain world—asked: “Who is going to be the first fund to take a scaled (e.g. $5m+) long hold position in an index of onchain creators?” He followed up with a bold statement: “Seems like a relatively no-brainer opportunity to win as the onchain creator economy grows.” Let’s dive into what this means and why it’s generating buzz!

What’s the Onchain Creator Economy?

First things first—let’s break it down. The “onchain creator economy” refers to a new wave of content creators and influencers who are leveraging blockchain technology to build their brands, monetize their work, and connect with fans. Unlike traditional social media platforms like Instagram or YouTube, where creators often face issues like censorship or unpredictable ad revenue, onchain platforms (think Lens Protocol or Farcaster) use decentralized systems to give creators more control. This means they can own their content, earn directly through crypto payments, and even create unique digital assets like NFTs.

The creator economy is already massive, with estimates pegging it at a $150–250 billion industry today, and it’s projected to skyrocket to over $500 billion by 2030, according to Onchain.org. With blockchain adding a layer of transparency and portability, the onchain version could be the next big thing. Imagine artists, musicians, and writers building communities without middlemen—pretty cool, right?

Why a Long Hold Position?

Now, let’s talk about Jesse’s idea of a fund taking a “long hold position.” In crypto lingo, going “long” means buying an asset (like a cryptocurrency or token) and holding it for a while, betting that its value will rise over time. A $5 million+ investment in an index of onchain creators would mean pooling money into a diversified basket of tokens or assets tied to these creators—think of it like a stock market index fund, but for Web3 talent.

Why does this make sense? The onchain creator economy is still in its early stages, much like Bitcoin was a decade ago. As more people adopt decentralized platforms and creators figure out how to monetize effectively, the value of these assets could soar. Plus, with tax benefits for holding positions for a year or more (as noted by Bitsgap), it’s a strategy that could pay off big for patient investors.

The Opportunity Ahead

Jesse’s tweet has sparked curiosity because it highlights a gap in the market. While venture capital funds have poured billions into blockchain startups, few have focused on the creator side of the equation. An index of onchain creators could include tokens tied to popular DeSoc platforms, NFT projects, or even individual creator coins. As the ecosystem grows, early investors could see massive returns—think of it as getting in on the ground floor of the next TikTok or Twitch, but on the blockchain!

The response from DeFiDough with a simple “👀” suggests others are watching this space closely. It’s a sign that the idea is resonating, and someone might just take the plunge soon.

Challenges to Consider

Of course, it’s not all smooth sailing. The onchain creator economy faces hurdles like platform adoption, regulatory uncertainty, and the “Creator’s Trilemma” (a term coined by Onchain.org, balancing censorship resistance, monetization, and user experience). Plus, tying a fund’s success to an index means navigating market volatility—something crypto traders know all too well. But for those willing to take the risk, the rewards could be worth it.

What’s Next?

So, who will be the first to step up? Will it be a traditional VC firm dipping its toes into Web3, or a crypto-native fund like a16z Crypto or Paradigm? As of 02:31 AM +07 on August 4, 2025, the race is on, and the Meme Insider team will be keeping you posted on any developments. If you’re a blockchain practitioner or investor, this could be your chance to get ahead of the curve. Drop your thoughts in the comments—would you invest in an onchain creators index?

Stay tuned to meme-insider.com for more insights into the wild world of Web3 and meme tokens!