In the fast-paced world of cryptocurrency, where adoption has skyrocketed by a factor of 10 over the past four years, you'd expect the quality of content to keep up. But according to a recent post on X by StarPlatinum_ (link), that's far from the case. Let's dive into what this means, especially for those of us in the meme token space, where hype and narratives drive everything.
StarPlatinum_ points out that while crypto has grown massively—think more users, bigger markets, and mainstream attention—the content ecosystem hasn't evolved. Instead, it's regressed. "Takes turned into undisclosed shills," he says. For the uninitiated, "takes" refer to opinions or hot takes on crypto topics, and "shills" are promotions disguised as genuine advice. In the meme token world, this is rampant: influencers pushing tokens without disclosing partnerships, leading to pumps and dumps that burn retail investors.
Then there's the rise of "AI slop" in copywriting. AI tools like ChatGPT are churning out generic, soulless content that's flooding timelines. Remember when threads were crafted with personality and insight? Now, it's often bland, keyword-stuffed posts optimized for algorithms rather than readers. This hits meme tokens hard because their success relies on viral, engaging stories—not robotic recaps.
Reply guys? They're now bots with human-like names, spamming comments to farm engagement. Storytelling has morphed into "InfoFi farms," where content is mass-produced for financial info (InfoFi) without depth. And video content? It gets no love on Crypto Twitter (CT) or faces bans on platforms like TikTok, stifling creative ways to explain complex ideas like tokenomics or community-driven projects.
The bar is indeed low, as StarPlatinum_ concludes. But why does this matter for meme insiders? Meme tokens thrive on authentic community buzz. When content degrades, it erodes trust and makes it tougher to spot real gems amid the noise. For blockchain practitioners, this is a call to action: seek out genuine voices, create your own content, and push for better standards.
Replies to the post echo similar sentiments. Users like LaraTheRudeDuck note declining engagement despite original writing, while others like Smolnaut lament the lack of imagination, treating accounts like ad hoardings instead of branded stories. It's a reminder that in crypto, especially memes, quality content can be the difference between a fleeting fad and a lasting legend.
If you're building or investing in meme tokens, focus on transparency and creativity. Avoid the shill traps, embrace human-touch storytelling, and maybe even experiment with video despite the hurdles. The adoption wave is here—let's raise the content bar to match it.