Hey crypto enthusiasts, have you checked out the latest buzz on X? Mert from Helius.dev just dropped a post that's got everyone talking about Zcash (ZEC) reclaiming its spot as a billion-dollar asset. If you're into meme tokens or just the broader blockchain world, this resurgence in privacy coins could shake things up in interesting ways.

In his tweet, Mert highlights ZEC's climb back to a market cap over $1 billion, sitting at around $1.03B with a price of $63.92, up 14.66% in the last 24 hours. He calls it the start of a "privacy comeback," and looking at the charts, it's hard to argue. Privacy coins like ZEC use advanced cryptography—think zk-SNARKs, which stands for Zero-Knowledge Succinct Non-Interactive Argument of Knowledge—to let users transact without revealing details like amounts or addresses. In a world where blockchain transparency is the norm, this privacy layer is a game-changer, especially for those dodging on-chain trackers or just valuing financial anonymity.

But why now? Mert follows up in the thread, noting that ZEC is up a whopping 72% since he recommended it back in June 2025. He shared a screenshot of his earlier reply to crypto influencer Cobie, where he praised ZEC's upcoming chain redesign and a new labs entity pushing technical innovations.

And the numbers back it up—over the past 90 days, ZEC has surged 71.99%, with a solid 59.68% gain in the last 30 days alone.

This isn't just about ZEC; it's part of a bigger trend. Privacy features are creeping into meme token ecosystems too. On chains like Solana, where fast and cheap transactions fuel meme coin mania, tools that enhance privacy could protect traders from front-running bots or unwanted scrutiny. Imagine launching the next viral meme without every whale's move being public knowledge—that's the kind of edge privacy tech brings.

Replies to Mert's post echo the excitement. One user points out ZEC's 60% monthly gain, while others speculate on it hitting $100 again. There's talk of Monero joining the privacy revolution and even institutional interest finally warming up to these assets. Of course, privacy coins have faced regulatory hurdles in the past, but with evolving tech and market maturity, they might be poised for mainstream adoption.

If you're building or trading in the meme space, keep an eye on privacy integrations. Projects like Zcash could inspire new meme tokens with built-in shielding, blending fun with functional anonymity. For more on how privacy is reshaping blockchain, check out resources like the Zcash official site or dive into Solana's ecosystem via Helius.dev.

What do you think—is this the privacy era's big return? Drop your thoughts in the comments below, and stay tuned to Meme Insider for more updates on tokens that are more than just hype.